Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. This is used to determine if HubSpot should increment the session number and timestamps in the _hstc cookie. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. If the FTC wins this deal, the period of freewheeling Big Tech M&A may come to an end.Īnalytical cookies are used to understand how visitors interact with the website. Somewhat ironically, Facebook announced a $1B acquisition of chatbot startup Kustomer last week. The case - which took 18 months to put together - will likely take years to resolve. These are “some of the most severe penalties regulators can demand” according to the New York Times. Prosecutors want to break up Facebook and block future deals

Second, Facebook is a defense against the rise of social apps from China, a country which has a “ dangerous” approach to internet regulation, according to Zuckerberg.

First, the video app’s hockey stick rise proves that social media remains competitive.

In more recent years, Facebook CEO Mark Zuckerberg has latched onto TikTok as an argument against a breakup of Facebook: One of Facebook’s defenses is the very fact that the FTC approved these mergers years ago.įacebook further contends that without its infrastructure and social expertise, the likes of Instagram and WhatsApp would not have seen the same growth. Few major antitrust cases have tried to unwind previous mergers

Today, Facebook is a $790B+ behemoth with annual revenue of $80B+ and 4 products that boast 1B+ users: Facebook (2.7B), WhatsApp (2B), Messenger (1.3B), Instagram (1.1B). Of particular note are Facebook’s acquisitions of: The meat of the case concerns Facebook’s history of buying on-the-rise social apps, snuffing out future competition and reducing the end users’ experience. More than 40 states will join in on the lawsuit In perhaps the greatest “hold my beer” ever, another government agency - the Federal Trade Commission (FTC) - just launched an antitrust case of its own against Facebook.Īnd, unlike the Google case, this case is aiming for a breakup of its Big Tech target, according to the New York Times.

Less than 2 months ago, the US Department of Justice (DOJ) smacked Google with an antitrust case.

Zucked up